So, which part of the article mimics your thoughts:
This part:
"The World Cup narrows our view and, more than any other sporting event, baits us to give in to nationalism, jingoism and racism. It’s not the Olympics. Not everyone is invited. And no one pretends the month of World Cup play is a reason to celebrate and respect the world’s numerous cultures.
The World Cup owes much of its popularity to hate. It’s the anti-Olympics. It’s an excuse for bigots to mask their biases in sporting patriotism."
This one:
"Someone -- most likely an ESPN executive -- sent out a memo that this is the year soccer goes American mainstream. There’s no upside in discussing how boring soccer is. The smart money is on recognizing there’s a generation of 30-somethings who grew up playing soccer and a generation of 50-somethings who spent their 30s and 40s taking kids to soccer practices."
Or this:
"I don’t want soccer to go away or consider it inferior. I’m just not sold on the World Cup."